Leadership you can Trust

Fractional CDO & CMO, Strategic & Innovative Partner

Tackling the toughest problems & delivering.

As a digital marketing and innovation leader for enterprises and startups, I’ve stepped into significant challenges and built a reputation for knocking them down.

Over the last four years, I’ve worked on enterprise AI and Innovation projects across two organizations, producing over $100M in new revenue between them. 

my services

Fractional CDO & CMO Leadership

For companies still growing into their digital and marketing groups.This includes building strategic plans and team building as a leader. It’s also consulting services like strategy and planning for AI Adoption, Performance Marketing, Content Marketing & Customer Engagement

AI Adoption & Leadership

Develop corporate Guidelines and understand GenAI for Marketing, Operations, Learning, Healthcare, Retail, Behavior, & Motivation.

Performance Marketing

Performance marketing for growth through Google, FB, programmatic, streaming platforms, and owned media.

Content Marketing

Content marketing and demonstrating expertise is vital in the attention economy.

Consumer Engagement

Consumer engagement keeps evolving in social media, reviews, search, reputation management and LLMs.

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Insights & Resources

Weekly articles about technology, change, marketing, innovation, things I’ve learned, and more.

Consulting

What’s the Problem? Influencer Marketing Questions

July 2, 2024 – by Keith Boswell Here’s the first video in my “What’s the Problem?” series, where I give you the advice I’d give ...
Uncategorized

Integrating AI: Strategic Workshop for Startups

On Wednesday, August 21st, MSU Innovations is hosting a workshop with me about how startups can incorporate AI into their operations, products, and services. I’ll ...
Artificial Intelligence

Meta’s AI Training on Your Past Facebook Posts: What You Need to Know

Discover how Meta's AI is using all your Facebook data to train advanced models, with implications for privacy and communication. Are you ready for the ...
Content Authenticity Statement
Artificial Intelligence

Strategic Pivot: How Halting Sales to Draft an AI Policy Changed My Game

AI and its principle concepts have been around throughout my career. I never thought I would wrestle with the “Theoretical AI”  directly, tussling through a ...
Building our shared futre
Artificial Intelligence

“Adopting AI Responsibly: Crafting Guidelines for a Better Future”

by Keith Boswell, Chief Digital Officer As a technologist and entrepreneur for the past 28 years, I’m wired to keep up. I committed early on ...
Consulting

Navigating Pressure: Budgets, Politics, and Results in Today’s Competitive Environment

As last Friday came to a close, I shared a poll with my network to identify the biggest stressors as we all headed into our ...
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Case Studies

I guide businesses through honing their messaging, establishing a compelling brand identity, and achieving thought leadership to dominate their space.
Worked with or for:
Client feedback

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I’ve tackled the toughest problems and built a reputation for delivering. Contact me today to see how I can help your business.