About Keith Boswell
I started Perceptint to offer internet marketing strategy and client advocacy to Director level and above marketers who are looking to pull all of their various vendors/partners/objectives into a cohesive, forward thinking digital marketing plan.
My goal is to help them better realize their investments with their 3rd party providers and also craft scalable marketing plans that are cohesive with all other direct/offline channels.
I have over 13 years of experience working in the digital marketing world. In 1996 I co-founded an award winning web design firm in Bend, Oregon. From there I followed the digital trail north to Seattle and worked on web projects with Microsoft, MSN, HP, Dell, and many more.
In 2002, I joined Marketleap as the Chief Operations Officer and helped the company grow aggressively. I was also the writer for The Marketleap Report, an e-newsletter that had over eleven thousand subscribers. Marketleap grew enough that we were purchased by Digital Impact in 2004, a leader in permission based email marketing. Digital Impact was then acquired by Acxiom in 2005, one of the worlds leading data enabled marketing companies.
From private firms through the rivers of Nasdaq, the ride has shown me much. I look forward to sharing my knowledge and some of the insights I’ve gained along the way.